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Thread: Singapore Airlines loses a quarter of its passengers

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    NM
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    Post Singapore Airlines loses a quarter of its passengers

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    From news.com.au:

    SINGAPORE Airlines continues to be hit by the global financial crisis with the carrier shedding a quarter of its passenger numbers during the past year.
    I hope they find the passengers before the get too hungry .


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    Established Member anat0l's Avatar
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    Re: Singapore Airlines loses a quarter of its passengers

    Quote Originally Posted by NM View Post
    From news.com.au:

    I hope they find the passengers before the get too hungry .
    1. Tell me one carrier in the world that has not been affected at all by the GFC.
    2. Almost every major carrier has been affected in some regard (even the so-it-appeared robust Qantas), so why is this news.
    3. Tell me this isn't slow news day?

    Seriously.
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    Senior Member oz_mark's Avatar
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    Re: Singapore Airlines loses a quarter of its passengers

    Quote Originally Posted by anat0l View Post
    Tell me this isn't slow news day?
    Seriously.
    Singapore Airlines released its May 2009 traffic statistics on Tuesday, which put some hard numbers on how bad it actually has been. I am sure that the statisticions are interested
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    Re: Singapore Airlines loses a quarter of its passengers

    QF lost about 10% of their international pax in April, so will be interesting to see what May is like for them. I think May is generally a quieter month in Aus for international travel.

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    Established Member dajop's Avatar
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    Re: Singapore Airlines loses a quarter of its passengers

    SQ have been rather aggressive in cutting capacity, so this is not surprising. They have chosen to do this, whilst trying to maintain fares, although as we have witnessed recently, they have capitulated and cut fares at last.

    Personally , whilst I do like SQ's product, it's pretty hard to choose them (for example to MEL) when EK and QF are offering similar (in some instances substantially lower fares) that earn points and status. Likewise for leisure ex-SIN against 3K and TR, no points brings it pretty much back to price competition on short sectors where meals and IFE are not a factor.

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    Senior Member oz_mark's Avatar
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    Re: Singapore Airlines loses a quarter of its passengers

    Quote Originally Posted by ANstar View Post
    QF lost about 10% of their international pax in April, so will be interesting to see what May is like for them. I think May is generally a quieter month in Aus for international travel.
    The benefit of looking at May figures over the March or April figures is that the Easter effect is removed. Easter being in March last year and April this year had a bit of a distorting effect on year on year numbers. This problem is not present in comparing May 2008 and May 2009 figures.
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    Re: Singapore Airlines loses a quarter of its passengers

    Quote Originally Posted by oz_mark View Post
    The benefit of looking at May figures over the March or April figures is that the Easter effect is removed. Easter being in March last year and April this year had a bit of a distorting effect on year on year numbers. This problem is not present in comparing May 2008 and May 2009 figures.
    When I check my sales figures for the months of march/april, I combine the 2 months for comparison to the previous year. Maybe this method will show are more realistic result.

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    Re: Singapore Airlines loses a quarter of its passengers

    Quote Originally Posted by anat0l View Post
    1. Tell me one carrier in the world that has not been affected at all by the GFC.
    2. Almost every major carrier has been affected in some regard (even the so-it-appeared robust Qantas), so why is this news.
    3. Tell me this isn't slow news day?

    Seriously.
    Well said anatOl. This is not really surprising. Added to GFC is the swine flu outbreak. A lot of people will prefer to stay at home rather to travel around the world.


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    Re: Singapore Airlines loses a quarter of its passengers

    It is sad to see an airline making schedule changes 6 months out. I have an award flight BKK-SIN on SQ in early January 2010 and I received an SMS the other day that my flight was cancelled. The original flight would have departed BKK at 3:40pm and they put me on the 11:15am flight which would have meant ~10:00 hours transit in SIN. I managed to convince the customer service agent to put me on flight departing BKK at 6:30pm and I now only have a ~2:30 hour transit in SIN.

    Quote Originally Posted by dajop View Post
    Personally , whilst I do like SQ's product, it's pretty hard to choose them (for example to MEL) when EK and QF are offering similar (in some instances substantially lower fares) that earn points and status.
    It all depends on where you want to go and when you want to travel.

    I have an award flight on SQ to SYD-BKK return leaving Boxing Day and returning early January with a 1 night stopover in SIN on the way there. My friend will be ready to book his flights in a week or so and we have been looking at the options. He will be departing Boxing Day and returning mid January but wanted a direct flight instead of via SIN.

    Emirates ~$1550 (was $1,300 a month ago)
    Qantas/BA ~$1630 (only option is QF302 on return or JQ for the same price)
    Singapore ~$1280 (non mile earning with optional stopover in SIN)
    Singapore ~$1360 (mile earning)

    Why choose QF or JQ? Better WHY product? Better service? I have managed to convince my friend saving $270 and transitting SIN is better than the direct option. I will see if I can convince him to pay an extra ~$80 for the miles as well and spend the night in SIN.

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    Re: Singapore Airlines loses a quarter of its passengers

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    In the context of all that has come before, are you sure this isn't a setup for a follow up article trumpeting how Flight Centre vanquished SIA, and putting pressure on SIA to come crawling back to them?

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