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#1 (permalink) | |
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Established Member
Join Date: Jul 2002
Location: SIN
Member of: QF-WP SQ-PPS Gold-NZ/HH/comp DJ
Posts: 1,769
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It always worries me when I see the word "enhancement" associated with an airline loyalty program. But SQ have made some enhancements to KrisFlyer Redemptions it seems there is a genuine enhancements that SQ are implementing (one way redemptions now become 50% of return, was 70% previously)., coupled with a QF style "anyseat" or as SQ call it "Full Award" with less restrictions on availability but hefty (read ridiculously high) points requirements.
The summary: Quote:
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#3 (permalink) |
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Established Member
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Re: Enhancements to KrisFlyer Redemption
I think about the only real enhancement i see is the one way awards at 50%.
The introduction of the new tier along with how Krisflyer miles are transacted represent a devaluation of Krisflyer miles and is reminiscent of the recent QFF changes. Saver awards cannot be redeemed on A380 and 77W flights - this virtually wipes out anything but premium awards on regional configuration aircraft as the 744s are rapidly replaced by the A380. For instance, it is now all but impossible to fly to Europe on an F saver other than FRA as all flights offering F to Europe have already been switched to 77W/A380 operations (LHR, CDG, ZRH, MXP, BCN, 1 of 2 FRA dailies) or are in the process of being changed over (ie all remaining LHR services). Soon saver awards might well only be limited to a handful of regional routes, as North American and South Pacific services slowly morph to the new aircraft. The Standard awards cost double the amount of miles required for the Saver's. They book into discount revenue buckets. Currently these do not exist for A380 Suites because they book into A for First awards and the only fare bucket for Suites is R. Soon these will be the main type of awards that'd be available. Full awards at first glance operate like QF Anytime Awards except there's no option of the cash offset. Level of miles required will depend on the revenue cost of the seat. They might allow R redemptions on these. Introduction of this new tier looks v much like an attempt to 'normalise' the cost of Standard awards (notice change in language 'Unrestricted' -> 'Standard'). According to the website, a sample one way award on SIN-LHR in J will cost: Saver - 60k Standard - 120k Full - 315k And they've not even revised the accrual rate to reflect the new burn rate, so if this isn't a devaluation I don't know what is. Coming on the heels of last September's PPS changes, this is truly a slap in the face for SQ's loyal frequent flyers. It might make sense if you're a corporate executive who has a corporate spend credit card linked to your Krisflyer account, but narrowing down the target market to these travelers truly reeks of short termism at a time of global economic uncertainty. This just confirms why I've never bothered accruing on Krisflyer despite the fact that a large portion of my *A flights are flown on SQ. Sure I might miss out on F and J awards on the 77W and A380 by redeeming M+M or DC miles, but at the end of the day I just want to get somewhere comfortably and affordably - even if that means redeeeming on another *A carrier. Thanks for indulging me....
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It is well to remember that there are five reasons for drinking: the arrival of a friend, one's present or future thirst, the excellence of the wine, or any other reason. Are you flying with me? aka KeithMEL at SQTalk Last edited by QF009; 16th September 2008 at 09:22 PM. |
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#4 (permalink) | |
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Established Member
Join Date: Jul 2002
Location: SIN
Member of: QF-WP SQ-PPS Gold-NZ/HH/comp DJ
Posts: 1,769
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Re: Enhancements to KrisFlyer Redemption
Quote:
Interesting that there are a lot of parallels between QF & SQ - arrogance is a charge levelled at both airlines, a lot of concerns around the cost of awards, better to accrue mileage on their partners programs (AA & BD/LH etc respectively). Yet in a difficult environment, both remain in reasonably profitable, whilst many airlines are bleeding. The trouble is when you try to take your loyalty elsewhere (and I don't mean taking your QF miles to AA or your SQ miles to BD - I mean flying other carriers) the alternatives are not always practical, or as good (CX being the standout exception to this of course). |
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#5 (permalink) |
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Established Member
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Re: Enhancements to KrisFlyer Redemption
Chart for Full awards:
http://www.singaporeair.com/saa/en_U...neWay_Full.pdf Full awards aren't available on A380 Suites.
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It is well to remember that there are five reasons for drinking: the arrival of a friend, one's present or future thirst, the excellence of the wine, or any other reason. Are you flying with me? aka KeithMEL at SQTalk |
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#6 (permalink) |
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Established Member
Join Date: Jul 2006
Location: Brisbane
Member of: AA PL (OWS), QF, OZ G (*S), HH G, Hy, PC G, SPG
Posts: 1,296
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Re: Enhancements to KrisFlyer Redemption
Is the 15% discount (for booking online) still available?
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#7 (permalink) | |
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Established Member
Join Date: Jul 2002
Location: SIN
Member of: QF-WP SQ-PPS Gold-NZ/HH/comp DJ
Posts: 1,769
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Re: Enhancements to KrisFlyer Redemption
Quote:
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#8 (permalink) |
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Posting Enthusiast
Join Date: Mar 2005
Location: SYD, BNE and BKK
Member of: QF Platinum, PC Platinum, HH Silver
Posts: 10,997
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Re: Enhancements to KrisFlyer Redemption
In another thread someone mentioned that if I purchased miles from KrisFlyer then the 15% online discount was not available. Is this true? What if I purchase miles now and redeem an award in December? How would KrisFlyer know that I am using purchased miles and not apply the 15% discount to the award redemption?
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#9 (permalink) | |
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Member
Join Date: Nov 2005
Posts: 206
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Re: Enhancements to KrisFlyer Redemption
Quote:
Having one-way awards at 50% is great for flexibility, but pity about no stop-over! |
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#10 (permalink) |
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Posting Enthusiast
Join Date: Mar 2005
Location: SYD, BNE and BKK
Member of: QF Platinum, PC Platinum, HH Silver
Posts: 10,997
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Re: Enhancements to KrisFlyer Redemption
So in other words no 15% discount if one needs to purchase miles to make the difference. Not worth it spending US$240 to get to the required 25,000 miles....
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